Archive for the ‘Email Advocacy and Marketing’ Category
This is part two of the ongoing question and answer series. If you have a question you’d like me to answer, send me an email at email@example.com and I’ll do my best to answer it here.
We use the Constant Contact email service, and the text doesn’t transmit very readably on mobile phones or blackberries. We also have a problem with spam filters blocking us – I’ve learned to request that our URL and Constant Contact’s URL be put on recipients’ White Lists when this happens.
I’m curious if you have any hot tips about these issues.
1) Text version in Constant Contact
“Wait until you have completed all edits to your HTML version.
On the left hand side, click on “Advanced Features” then select “Edit Text Version.”
Once you do this, it becomes a “customized” text version, and will no longer stay in synchronization with the HTML version, which is why I recommend you do this as the last thing.”
2) Messages blocked as spam with Constant Contact
There are a few things that could be causing this. Has there been a spike recently or is the # just steadily growing over time? If it was a big spike, there may be a problem (i.e. people marking your emails as spam, blocked by an email service), in which case we’ll have to re-evaluate. Otherwise it is very likely one of the problems mentioned below, such as normal list churn, de facto unsubscribes, full inboxes, etc.
In the meantime, here is what Constant Contact has to say about it.